Destination and Hotels Widgets

widgets

If you’re familiar with Merchandising Central, you will have seen that we have both Destination and Hotels widgets available for use. But what are the differences between the two, and which one should you use for your promotion? Hotels Widget The Hotels widget displays available hotels by name and price point. This is a single-destination […]


Easy Tweaks to our Merchandising Widgets

merchandising-central-tweakes

With the recent updates made to Merchandising Central it is easier than ever to create customised merchandising widgets for your EAN site. But your customizations don’t have to end when you generate your widget – there are some simple tweaks that can be made to change the appearance of your widget on your page. We’re […]


Google Farmer Update and its War on Worthless Content

google-farmersupdate

We started this blog back in July 2010 with a post that asked the question “Is content still the king of SEO?” and according to Google’s latest update this question seems to be still as relevant, if not even more so, than it was then and than it was 5 years ago. And Google’s latest […]


Should You Go Mobile?

gomobile

The mobile internet has come a long way from the days of text-only WAP sites with ultra-long loading times. A ComScore survey in 2010 showed that almost 20% of cell phone users in the USA had a smartphone, and with new models being introduced all the time it is safe to say that this figure […]


SES New York Conference & Expo, March 21-25, 2011

SES-NewYork

Search, social media, behavioral targeting, mobile, and video are just a few of the areas marketers have struggled to keep pace with within the last year. Advancements like Google Instant, Yahoo’s merger with Bing, and Twitter’s launch of Promoted Tweets, are just a few of the technological advancements which marketers have had to absorb. Helping […]


Google Social Update

googlesocialupdate

In 2009, Google launched a breakthrough update that allowed social media posts to sneak into the search result pages, so that users were not only getting the standard pages in their results but also a taste of the latest social media buzz about the subject that they searched for. Their latest update takes this concept […]